The weather is changing and we are already excited and planning our camping adventures! When you are planning your family camping trips, don't forget fire safety! We just love Smokey's 5 Rules of Fire Prevention - it doesn't hurt that Boog, Elliot and friends from the new movie, Open Season: Scared Silly, are helping out!
U.S. Forest Service
The U.S. Forest Service is the agency responsible for overseeing the use of Smokey Bear in cooperation with the National Association of State Foresters and the Ad Council. The U.S. Forest Service manages 193 million acres of national forests and grasslands. Its mission is to sustain the health, diversity, and productivity of the Nation’s forests and grasslands to meet the needs of present and future generations.
Sony Pictures Home Entertainment (SPHE) and Sony Pictures Animation have joined forces with the Ad Council, the U.S. Forest Service, the National Association of State Foresters, the National Forest Foundation (NFF) and the Boys & Girls Clubs of America (BGCA) to help raise awareness for Smokey Bear’s national wildfire prevention campaign, using #SmokeyBearHug. OPEN SEASON: SCARED SILLY stars Boog & Elliot received a hug from Smokey Bear this weekend for promoting campfire safety, kicking off a nation-wide program teaching youth from the Boys and Girls Club of America how to safely build, manage and put out a campfire.
For every Boys & Girls Club youth member participating, SPHE will donate a tree to be planted by the National Forest Foundation (NFF) to replace those lost during natural disasters such as wildfires, and insect and disease outbreaks.
“Our national forests and grasslands are home to thousands of animals, from bears like Boog to deer like Elliot. They also provide clean water, clean air and opportunities for hiking, camping and playing in nature. Wildfires, insects and disease can negatively impact forest health, which is why we’re very grateful to SPHE for supporting reforestation efforts through our Trees for US program. Together, we can ensure our national forests and grasslands are healthy and vibrant for generations to come,” said Marcus Selig, Interim President at the NFF.
Audiences everywhere are encouraged to also participate in spreading awareness of campfire safety by posting their own fire safety photos using #SmokeyBearHug online.
The National Forest Foundation
The National Forest Foundation promotes the enhancement and public enjoyment of the 193-million-acre National Forest System. By directly engaging Americans and leveraging private and public funding, the NFF improves forest health and Americans' outdoor experiences. Learn more at www.nationalforests.org.